PayPal successfully introduced cashless payments during Amsterdam Open Air last weekend. Users were able to connect their PayPal account before the event, also during the event, to their festival account for fast cashles payments with their wristband.
The first reactions of the festival visitors were nothing less then laudatory. The cashless wristbands not only shortened the waiting times at the entrance, but also at the bar or other festival stands. Next to that the visitors could profit from an automatic refund of their remaining tokens on their wristband, that way they didn't get stuck with unused tokens.
"The way we pay is changing. Mobile and cashless are the future. Consumers want convenience and speed. This solution offers a fast and safe way to pay at festivals. This makes sure that there is nothing in the way of the festival visitors to have a great time with friends. We're very enthusiastic that we can start the festival season with PayPal at Amsterdam Open Air," says Jan-Willem Roest, General Manager PayPal Benelux.
How it works:
- Visitors link their PayPal account to their festival ticket prior to the event. Also during the festival you could link the festival wristband with your PayPal account.
- During the festival you could also load money on your wristband onsite at the classic Top-up points.
- Automatic top-up with an amount of your choice is an option
- Deprececations are real-time
- The remaining amount of tokens will be refunded automatically within 48 hours, without having to do anything or pay extra. This is a benefit only for the PayPal-users. For the other payment methods you need to fill in the refund form and request your tokens back.
Collaboration with Apenkooi Events
The 40.000 visitors at Amsterdam Open Air in comparison with other events benefited from significantly short rows.
"Because of the collaboration with PayPal we can offer our users even more convenience at our festival. Next to that, we see PayPal as a relevant partner for our younger audience," says Tom de Louw, Apenkooi Events.
The cashless payment system with PayPal will be introduced at multiple festivals of Apenkooi Event this summer. Amsterdam Open Air was the first, Straf_Werk festival and Pleinvrees festival wil follow.
The principle of non contact payments has been used before by Apenkooi Evenst, this because the company saw shifts on terms of online payments and the purchasing of tickets. This is the first time that the PayPal solution has been implemented, which brings new advantages for the visitors, for instance the automatic refund.
The Belgian partner PlayPass is taking care of the technical links behind the payment system. Together with PayPal they make sure it's possible to link your account to the RFID-chip on the wristband. The RFID-chips of PlayPass are very robust, highly secured and fast. The principal of the chip is comparable with the OV-chipcard, but then with a better security because the used chips use the 3DES encryption standards.
In 2014 there was a first pilot with the PayPal link to the RFID-chips. In 2015 the collaboration with PayPas was used during 5 events, also in France. PlayPass is already active in 10 different countries.
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